Oct 25, 2020
James chats with us about how he is using podcasting in a much more thoughtful and strategic way to create a flywheel of content that can be used outside of the podcast itself. James talks about the questions he asks before an interview to prompt passionate replies that you can build an incredible episode around.
We discuss using your podcast guests to do original research to gain powerful insights into the wants and needs of the very people you are looking to help and how you can use that research to fuel your content strategy for months to come.
Finally, James shares how he is going beyond the podcast to create communities and achieve content-based networking to create meaningful relationships.
If you have a podcast or are thinking of starting one this is the episode for you!
Three Key Takeaways: