Aug 22, 2019
Businesses want to sell as much directly to the consumer as they
can, but you can't ignore the online outlets. How can you use
data to tackle the problem?
Stephen tells us how people are drowning in data but starved for
insights. He shares how we can use data to tell stories that
connection emotionally with our audience and how the broader forms
of consumer behavior can inform specific marketing actions.
With access to so much external data it can be easy to not look
internally. Have you given yourself a diagnostic check up