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Leveraging Thought Leadership

Aug 27, 2020

Today we have the lovely Juliet Funt joining us! Juliet is a keynote speaker, the CEO of White Space at Work, a business that for the last decade has helped businesses gain back thousands of hours of lost productivity by helping employees find more time to pause and think. In 2021 Juliet’s first business book being published by HarperCollins will hit the market.

We take a retrospective of Juliet’s work starting with her time as a youth and education speaker, how her speaking advanced to helping at the university level, and finally turned into a message that corporations could use.

Juliet explains exactly what her platform White Space is, where the idea came from, and how her content has evolved over the years and across modalities.

This is a great conversation that shows how thought leadership can go from a single page with three words written on it to advise for Fortune 500 companies.

Three Key Takeaways:

·         Thought Leaders should keep a notepad or voice recorded to jot down ideas as they come to them regardless of when or where inspiration strikes.

·         Thought leaders need to document stories of client success using their content. It can be useful in many ways in the future.

·         Locking yourself in a room with other creative types for a long period of time can create more impactful thought leadership than what will come out of several hour-long conversations.