Feb 27, 2020
Branding has become a fast-growing market. Everyone and everything wants to become a recognizable brand. With everyone competing in the same fast-moving space, how do you make a brand that stands out and creates a positive emotional connection to your audience?
Today's guest is Liz Nickles an award-winning marketer...
Feb 23, 2020
We often talk about how once you have found your lane you should stick to it. What if you have a message outside that lane that you just have to get out? Should you do it? Can it be successful?
Feb 20, 2020
Moving from working at a big brand to starting your own marketing firm will present a number of new challenges. How will you face pitching to the big brands without a big name behind you? What will you have to provide to stay a step ahead?
Ron Tite is an award-winning advertisement writer and creative director, author...
Feb 16, 2020
Too often authors start writing based on an idea they have or solution they think the market needs without having interacted with their target audience or taken the solution into the field. Then when the final product is a flop they are disappointed and surprised.
Today we chat with three incredible authors who have...
Feb 13, 2020
If you plan to self publish or take a more traditional route with your book you still have to be the champion for it and have an established platform to market it to if you want it to take off.
Joesph Michelli is an internationally sought after speaker, consultant and best-selling author of several books including